{"id":26812,"date":"2025-09-09T15:19:42","date_gmt":"2025-09-09T13:19:42","guid":{"rendered":"https:\/\/swipay.ch\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/"},"modified":"2025-11-19T11:51:49","modified_gmt":"2025-11-19T10:51:49","slug":"pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent","status":"publish","type":"post","link":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/","title":{"rendered":"Pourquoi il vaut la peine d&#8217;accepter American Express &#8211; et ce que les commer\u00e7ants y gagnent"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>De nombreux commer\u00e7ants pensent qu&#8217;ils ne manqueront rien en n&#8217;acceptant pas <strong>American Express<\/strong>. La pens\u00e9e : \u00ab\u00a0De toute fa\u00e7on, personne ou presque ne paie avec&#8221;.<br \/>\n<strong>Notre exp\u00e9rience le montre :<\/strong> C&#8217;est une id\u00e9e fausse.<\/p>\n<p>En effet, <strong>AMEX<\/strong> est plus qu&#8217;une simple carte &#8211; c&#8217;est la cl\u00e9 pour atteindre un groupe cible qui est particuli\u00e8rement d\u00e9pensier et fid\u00e8le \u00e0 la marque. Et c&#8217;est pr\u00e9cis\u00e9ment pour cette raison qu&#8217;il vaut la peine de l&#8217;accepter. <\/p>\n<p>Ce que nous observons quotidiennement chez SwiPay :<\/p>\n<p><strong>Plus de chiffre d&#8217;affaires<\/strong><br \/>\nLes membres American Express d\u00e9pensent en moyenne 51% de plus que les autres titulaires de carte. <strong>Cela signifie que<\/strong> chaque client AMEX que vous refusez vous co\u00fbte un chiffre d&#8217;affaires suppl\u00e9mentaire potentiel.<\/p>\n<p><strong>Plus de transparence<\/strong><br \/>\nPas de frais cach\u00e9s, pas de jonglage de taux. AMEX travaille avec un \u00ab\u00a0one rate&#8221; clair &#8211; simple, compr\u00e9hensible, juste. <\/p>\n<p><strong>Plus de visibilit\u00e9<\/strong><br \/>\nAMEX vous offre une pr\u00e9sence gratuite sur des plateformes comme Shop Small ou SELECTS. En Suisse, vous atteignez ainsi plus de 530 000 membres actifs, sans aucun budget marketing suppl\u00e9mentaire. <\/p>\n<p><strong>Plus de support marketing<\/strong><br \/>\nDu mat\u00e9riel publicitaire professionnel \u00e0 la port\u00e9e en ligne, vous b\u00e9n\u00e9ficiez d&#8217;un soutien cibl\u00e9 qui va au-del\u00e0 du simple paiement.<\/p>\n<p>Avec <strong>AMEX<\/strong>, vous n&#8217;ouvrez pas simplement un autre terminal de cartes. Vous ouvrez la porte \u00e0 un public qui est pr\u00eat \u00e0 investir davantage &#8211; dans de bons produits, un bon service et de bonnes exp\u00e9riences. <\/p>\n<p>Et c&#8217;est exactement ce qui correspond \u00e0 la mission que nous nous sommes fix\u00e9e chez SwiPay :<br \/>\nPayment, qui pense avec vous &#8211; et qui vous suit quand \u00e7a va bien chez vous.<\/p>\n<p><strong>Avec passion. Avec concentration. Avec vous.  <\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70],"tags":[171,172,88,170,212],"class_list":["post-26812","post","type-post","status-publish","format-standard","hentry","category-avec-vous","tag-commerce-et-vente-au-detail","tag-croissance-et-reseau","tag-paiement-d-a-ch","tag-restauration","tag-simplifier-le-paiement-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pourquoi il vaut la peine d&#039;accepter American Express - et ce que les commer\u00e7ants y gagnent | SwiPay AG | Schweiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi il vaut la peine d&#039;accepter American Express - et ce que les commer\u00e7ants y gagnent\" \/>\n<meta property=\"og:url\" content=\"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/\" \/>\n<meta property=\"og:site_name\" content=\"SwiPay AG | Schweiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/swipay.payment\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-09T13:19:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-19T10:51:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/swipay.ch\/wp-content\/uploads\/2026\/03\/SwiPay_Logo_1200x675.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sven Leitl\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sven Leitl\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/\"},\"author\":{\"name\":\"Sven Leitl\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#\\\/schema\\\/person\\\/b341bd6e97b9e5d0eebb323175253cbc\"},\"headline\":\"Pourquoi il vaut la peine d&#8217;accepter American Express &#8211; et ce que les commer\u00e7ants y gagnent\",\"datePublished\":\"2025-09-09T13:19:42+00:00\",\"dateModified\":\"2025-11-19T10:51:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/\"},\"wordCount\":1623,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#organization\"},\"keywords\":[\"Commerce et vente au d\u00e9tail\",\"Croissance et r\u00e9seau\",\"Paiement D-A-CH\",\"Restauration\",\"Simplifier le paiement\"],\"articleSection\":[\"Avec vous\"],\"inLanguage\":\"fr-CH\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/\",\"url\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/\",\"name\":\"Pourquoi il vaut la peine d'accepter American Express - et ce que les commer\u00e7ants y gagnent | SwiPay AG | Schweiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#website\"},\"datePublished\":\"2025-09-09T13:19:42+00:00\",\"dateModified\":\"2025-11-19T10:51:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/#breadcrumb\"},\"inLanguage\":\"fr-CH\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"SwiPay\",\"item\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi il vaut la peine d&#8217;accepter American Express &#8211; et ce que les commer\u00e7ants y gagnent\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/\",\"name\":\"SwiPay AG | Schweiz\",\"description\":\"DAS BEZAHLNETZWERK\",\"publisher\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#organization\"},\"alternateName\":\"SwiPay\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CH\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#organization\",\"name\":\"SwiPay AG\",\"alternateName\":\"SwiPay\",\"url\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CH\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/swipay.ch\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/SwiPay_Waben_696x696.png\",\"contentUrl\":\"https:\\\/\\\/swipay.ch\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/SwiPay_Waben_696x696.png\",\"width\":696,\"height\":696,\"caption\":\"SwiPay AG\"},\"image\":{\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/swipay.payment\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/swipay-ag\\\/\",\"https:\\\/\\\/www.instagram.com\\\/swipay.payment\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q138841910\"],\"description\":\"SwiPay ist das unabh\u00e4ngige BEZAHLNETZWERK f\u00fcr den D-A-CH-Handel. Wir verbinden H\u00e4ndler mit den richtigen Zahlungsl\u00f6sungen \u2013 herstellerunabh\u00e4ngig, transparent und mit Schweizer Pr\u00e4zision.\",\"email\":\"support@swipay.ch\",\"telephone\":\"+41445150130\",\"legalName\":\"SwiPay AG\",\"foundingDate\":\"2022-11-21\",\"vatID\":\"CHE-384.508.205\",\"duns\":\"481271381\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"11\",\"maxValue\":\"50\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/swipay.ch\\\/fr\\\/#\\\/schema\\\/person\\\/b341bd6e97b9e5d0eebb323175253cbc\",\"name\":\"Sven Leitl\",\"sameAs\":[\"https:\\\/\\\/swipay.ch\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pourquoi il vaut la peine d'accepter American Express - et ce que les commer\u00e7ants y gagnent | SwiPay AG | Schweiz","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/","og_locale":"fr_FR","og_type":"article","og_title":"Pourquoi il vaut la peine d'accepter American Express - et ce que les commer\u00e7ants y gagnent","og_url":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/","og_site_name":"SwiPay AG | Schweiz","article_publisher":"https:\/\/www.facebook.com\/swipay.payment","article_published_time":"2025-09-09T13:19:42+00:00","article_modified_time":"2025-11-19T10:51:49+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/swipay.ch\/wp-content\/uploads\/2026\/03\/SwiPay_Logo_1200x675.png","type":"image\/png"}],"author":"Sven Leitl","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sven Leitl","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/#article","isPartOf":{"@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/"},"author":{"name":"Sven Leitl","@id":"https:\/\/swipay.ch\/fr\/#\/schema\/person\/b341bd6e97b9e5d0eebb323175253cbc"},"headline":"Pourquoi il vaut la peine d&#8217;accepter American Express &#8211; et ce que les commer\u00e7ants y gagnent","datePublished":"2025-09-09T13:19:42+00:00","dateModified":"2025-11-19T10:51:49+00:00","mainEntityOfPage":{"@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/"},"wordCount":1623,"commentCount":0,"publisher":{"@id":"https:\/\/swipay.ch\/fr\/#organization"},"keywords":["Commerce et vente au d\u00e9tail","Croissance et r\u00e9seau","Paiement D-A-CH","Restauration","Simplifier le paiement"],"articleSection":["Avec vous"],"inLanguage":"fr-CH","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/","url":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/","name":"Pourquoi il vaut la peine d'accepter American Express - et ce que les commer\u00e7ants y gagnent | SwiPay AG | Schweiz","isPartOf":{"@id":"https:\/\/swipay.ch\/fr\/#website"},"datePublished":"2025-09-09T13:19:42+00:00","dateModified":"2025-11-19T10:51:49+00:00","breadcrumb":{"@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/#breadcrumb"},"inLanguage":"fr-CH","potentialAction":[{"@type":"ReadAction","target":["https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/swipay.ch\/fr\/pourquoi-il-vaut-la-peine-daccepter-american-express-et-ce-que-les-commercants-y-gagnent\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"SwiPay","item":"https:\/\/swipay.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"Pourquoi il vaut la peine d&#8217;accepter American Express &#8211; et ce que les commer\u00e7ants y gagnent"}]},{"@type":"WebSite","@id":"https:\/\/swipay.ch\/fr\/#website","url":"https:\/\/swipay.ch\/fr\/","name":"SwiPay AG | Schweiz","description":"DAS BEZAHLNETZWERK","publisher":{"@id":"https:\/\/swipay.ch\/fr\/#organization"},"alternateName":"SwiPay","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/swipay.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CH"},{"@type":"Organization","@id":"https:\/\/swipay.ch\/fr\/#organization","name":"SwiPay AG","alternateName":"SwiPay","url":"https:\/\/swipay.ch\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-CH","@id":"https:\/\/swipay.ch\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/swipay.ch\/wp-content\/uploads\/2026\/03\/SwiPay_Waben_696x696.png","contentUrl":"https:\/\/swipay.ch\/wp-content\/uploads\/2026\/03\/SwiPay_Waben_696x696.png","width":696,"height":696,"caption":"SwiPay AG"},"image":{"@id":"https:\/\/swipay.ch\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/swipay.payment","https:\/\/www.linkedin.com\/company\/swipay-ag\/","https:\/\/www.instagram.com\/swipay.payment","https:\/\/www.wikidata.org\/wiki\/Q138841910"],"description":"SwiPay ist das unabh\u00e4ngige BEZAHLNETZWERK f\u00fcr den D-A-CH-Handel. Wir verbinden H\u00e4ndler mit den richtigen Zahlungsl\u00f6sungen \u2013 herstellerunabh\u00e4ngig, transparent und mit Schweizer Pr\u00e4zision.","email":"support@swipay.ch","telephone":"+41445150130","legalName":"SwiPay AG","foundingDate":"2022-11-21","vatID":"CHE-384.508.205","duns":"481271381","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"}},{"@type":"Person","@id":"https:\/\/swipay.ch\/fr\/#\/schema\/person\/b341bd6e97b9e5d0eebb323175253cbc","name":"Sven Leitl","sameAs":["https:\/\/swipay.ch"]}]}},"_links":{"self":[{"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/posts\/26812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/comments?post=26812"}],"version-history":[{"count":8,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/posts\/26812\/revisions"}],"predecessor-version":[{"id":27164,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/posts\/26812\/revisions\/27164"}],"wp:attachment":[{"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/media?parent=26812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/categories?post=26812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/swipay.ch\/fr\/wp-json\/wp\/v2\/tags?post=26812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}